Art makes noise with words
by KOD Staff
Our cities are choked with words – they’re on billboards, at bus stops, in shop and restaurant windows. They fight for our attention, turning our streets into a battleground for brands. For years, artists have mimicked advertising; hijacking public spaces with words and slogans. In the eighties, Jenny Holzer took her Truism series to the streets of New York and last summer, Robert Montgomery occupied the billboards of Berlin. Both artists unveiled their word-art to a huge audience: from the culture clan to the curious pedestrian.
As we spend more and more time online, snappy word art is now a common form of communication and artists toy with this familiarity.